Download Service Quality: New Directions in Theory and Practice - Roland Rust file in PDF Online

Download Service Quality: New Directions in Theory and Practice - Roland Rust | ePub

In this book leading scholars and practitioners present the latest research and theory in customer satisfaction and services marketing with a wealth of stimulating ideas. Topics discussed include: the measurement of the managerial impact on service quality improvement; new methods of assessing the various elements of service quality; and philosophies of the nature of

Title : Service Quality: New Directions in Theory and Practice
Author : Roland Rust
Language : en
Rating :
4.90 out of 5 stars
Type : PDF, ePub, Kindle
Uploaded : Apr 11, 2021

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